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Berenice Garcia
Fall 2024
Budget
Marketing is not free. There is a cost associated to every effective plan. This portion of the marketing project explores the monetary cost of each proposed tactic as well as pubic relations and social media plans.
Every phase of the marketing process can be roughly estimated. This step of the marketing planning process provides valuable insight into the logistical side of marketing.
Budget Table
Tactic
Monthly Cost
Tactic #1: informative posters
Public Relations Plan
Social Media Plan
$1,000 Posters will be hung around the school
$456 Hosting educational class, brand ambassadors
$36 Creating creative social media posts
Specific Allocation
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$1,492 per month
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